Prevagen Regular Strength 10mg
by Prevagen
"Apoaequorin-based brain supplement — the most advertised nootropic in America"
Overview
Prevagen contains 10mg of apoaequorin, a protein originally discovered in jellyfish (Aequorea victoria). Prevagen is one of the most heavily advertised brain supplements in the US, with TV commercials claiming it supports brain function and memory. However, the clinical evidence is controversial — the company's own clinical trial failed its primary endpoints, and the FTC filed a lawsuit alleging deceptive advertising (which was partially settled).
Key Ingredients
| Ingredient | Amount |
|---|---|
| Apoaequorin | 10mg |
Pros & Cons
What We Like
- 18,000+ reviews — widely used
- Single ingredient — simple formula
- Widely available in pharmacies
- Some users report subjective benefits
- No stimulants
- Well-tolerated
What Could Be Better
- Clinical trial failed primary endpoints
- FTC lawsuit over advertising claims
- Apoaequorin is likely digested in the stomach
- Premium pricing for questionable evidence
- No evidence it crosses the blood-brain barrier
- Better-studied alternatives exist
Who Is This For?
Best For
- Those who have tried it and feel it works for them
- People wanting a non-stimulant brain supplement
Not Ideal For
- Evidence-based supplement buyers
- Budget-conscious consumers
- Those wanting clinically proven nootropics
Our Verdict
Prevagen is one of the most controversial supplements on the market. The massive advertising budget doesn't match the clinical evidence — the company's own trial failed its primary endpoints. Apoaequorin is a protein that's likely digested in the stomach before reaching the brain. Better-studied options include omega-3s, phosphatidylserine, and lion's mane mushroom.